blog

Woman eating popcorn and watching Christmas TV at home.

Christmas ad round up 2024 – our thoughts on the offerings from John Lewis, Cadbury, Disney and … Peter Crouch?!

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Carla presenting at brightonSEO

Is SEO killing curiosity? And 5 other takeaways from brightonSEO 2024 

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Two fashionable young ladies representing bratsummer.

How brands can overcome the ‘cringe era’

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Commuters on a busy train platform during rush hour, some reading newspapers

RIP Evening Standard: How to win new audiences in a post-print world

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Mature man wearing a suit in a setting that typifies modern luxury

Reaching the modern luxury consumer in a splintering sector

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Happy female editor-in-chief in office, thinking and reading on computer.

9 reasons why every brand needs an editor-in-chief

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Group of people volunteering at a food kitchen

Storytelling 101: The anatomy of a story and why it matters to your brand

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Group of young adults laughing

What is #loudbudgeting and how does it help Gen Z avoid FOMO?

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Content that's not for traditional demographic. Latin senior man skateboard on bikeway and having fun.

Demographics are dated, capture curiosity for next level content

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Staff Spotlight Maryam

Sticky staff spotlight: Maryam Munir

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Lady on couch with tablet reading her own copywriting, checking tone of voice

Active and passive voice

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Man with glasses using laptop to unsubscribe from mailing list

Unsubscribe me (let me go): Making email opt-outs easy

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Staff Spotlight Rhian Harries

Sticky staff spotlight: Rhian Harries

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